Tips for exhibiting

Maximize Your Results at the Exhibition

First steps for success:

• Define your goals: sales, visibility, partnerships — this sets your strategy.
• Choose the right team: your staff are ambassadors for your brand.
• Make your stand memorable: attract the right people.
• Build a strong marketing plan:combine your own tools with organizer support.
• Plan your budget in detail: avoid last-minute expenses.

How to achieve success at the exhibition

• Define your exhibiting objectives, prepare your staff and materials (handouts, advertising, equipment).
• Engage visitors, present concisely and clearly, focus on their needs, collect contacts using LeadFrog, analyse visit dynamics and plan team activity.
• Make publications and reposts in social networks, participate in exhibition events, conduct activities at the stand.
• In the first days after the exhibition contact potential clients and analyse the results of participation.